Press

Some of the press mentions I’ve received, often related to my involvement in the activities below.

Contact me if you’d like an interview for your next article.

Sometimes noted as:

• a technology maven and creator writing technical how-tos and information for growing a business at When I Have Time
• a food and travel expert at Ms. Adventures in Italy
• a freelance photographer
• an author of several books
• founder and former co-host (2007-2015) of World Nutella Day
• founder and co-host of the Eye on Italy podcast
• and a founding team member and organizer for the Girl Geek Dinners in Italy, Milan from 2008-2011.

Press for Sara Rosso

• How I invented World Nutella Day from zero – Il Sole 24 ore (print, in Italian).
• The Truth About Working From Home Success – Success magazine [print and web].
• My Morning Routine: Sara Rosso – My Morning Routine.
• Adult colouring books are giving Harper Lee a run for her money  –BT.com. 
• To Inbox Zero or Not to Inbox Zero? – Todoist Blog.
• An interview with me about remote working – Pajamas.io.
• “Chi rompe gli schemi” – L’impresa, Italian management magazine. [print article in Italian about me as someone who breaks the mold]
• A small selection of the hundreds of news articles in May 2013 about my founding of viral fan celebration and community, World Nutella Day, & receiving a cease and desist letter from Ferrero (makers of Nutella). I handled all press and coverage, and the situation has been positively resolved, but many articles are continuing to be written about it. See articles from: TIME, ABC News, Businessweek, LA Times, AdWeek, AdvertisingAge, News.com.au, NPR, The Huffington Post, Harvard Business Review, AOL, Corriere della Sera, La Repubblica, and many more.
• An interview with me – The Local.
• “How Automattic Empowers Women: A Culture That Neutralizes Gender” – Women 2.0.
• “5 Minutes with Sara Rosso” – WordPress.com News.
• “Yahoo Eliminates Work-From-Home Option, Sparks Intense Debate on Twitter”– Mashable.com. Also appeared on FOX News Channel 2, Bay Area. [web and television]
• “Automattic: hét voorbeeld van de ‘distributed workforce’. Interview met Sara Rosso“- (interview about distributed workforce in Belgian) – Belgian Cowboys.
• “Inside Automattic, The Company Behind WordPress”– DailyTekk.
• “Milan: Elan” – The Financial Times. [print and web]
• “Food Lover’s Guide to Milan”–  Stylist magazine. [print and web]
• “The Rise of Women in Italy”  –Stylist magazine. [print and web]
• “Freelancers need to be more than a photographer” – Photopreneur.
• “How to make Basilcello” – BlogHer.com.
• “Eating, drinking and ordering like a local” – CNN’s Eatocracy.
• “Facebook’s Mark Zuckerberg skips tip on Italy honeymoon, reports say” – LA Times.
• “How to eat: pizza” – The Guardian.
• Mother’s Day Celebrations in Italy and America – La Gazzetta Italiana (Cleveland, US). [print article]
• “Un caffé per favore!”  Trendtablet, FoodFuture.
• eBook Cover Design Awards, Non-Fiction Winner The Book Designer.
• “Creative Commons Licenses” La3 Television, Smart&App. [video and blog post in Italian]
• “Zwischen den zeilen…pixel” in Weave magazine (Germany) [print article in German about ebooks with regard to interactive design, conception, and development].
• “Socially Important People”  Glamour magazine (Italy). [print article in Italian, about using social networks and personal branding]
• “Intervista a Sara Rosso”  Girl Geek Life. [in Italian, about networking, working remotely, and WordPress]
• “iPad sì, ma non sostituisce il portatile”  Wired.it. [in Italian, talking about the iPad]
• “Negotiating a Raise in Today’s Economy”  Project Management Institute.
• Io Reporter Sky News 24. [video in Italian, talking about technology in Italy, blogging, and the Girl Geek Dinners]
• Girl Geek Dinners – Neapolis RAI / Radiotelevisione Italiana (Italian national television). [video in Italian, talking about the Girl Geek Dinners in Italy]
• “In Milan, the Best Meal Deal in Italy?” New York Times.com – Frugal Traveler.
• “Fans Spread Nutella Buzz”  Brandweek magazine.
• “Nutty for Nutella”  LATimes.com.
• “There’s no need to give up peanut butter”  The Flint Journal.
• “Happy World Nutella Day“ LATimes.com.
• “Girl Geek Dinners”  La3 television, Italy.
• “Milano, Illinois. La notte elettorale degli americani d’Italia” (Election night coverage) Panorama.it Blog [article and video in Italian].
• “Suffragette Nella Rete” Io Donna magazine (Corriere della Sera) [print article in Italian, talking about women and the Internet].
• “Il Club Delle Geek Girl” Vanity Fair (Italy), [print article in Italian, speaking about the Girl Geek Dinners].
• “Tecnologia al Femminile” Scenari, RaiNews24, [video in Italian, speaking about ebooks].
• “La cena delle geek” Glamour magazine (Italy), [print article in Italian, about the Girl Geek Dinners, and my favorite gadgets].
• “www.un’estategeek”  Glamour magazine (Italy), [print article in Italian, about my favorite online tool sites].
• “Tutte casa, lavoro e rete. Le geek girls sono tra noi”  Grazia magazine, [print article in Italian].

Contact me if you’d like an interview for your next article.